Red Bull Drift Pursuit

A thrilling event at a historical island venue with challenging transport, delivered responsibly.

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Suppliers engaged
Spike Island in Cork Harbour during Red Bull Drift Pursuit, reachable only by barge.

Red Bull · Spike Island, Cork Harbour · Cork, Ireland · 2025 · Sport and live events · Consultancy

The brief

Drift Pursuit ran on Spike Island in Cork Harbour, reachable only by water. Red Bull commissioned Pie Factory to undertake a full assessment of sustainability at the event.

What we made

A full sustainability impact assessment with recommendations for Red Bull alongside a complete carbon footprint.

The hard part

A fast moving event with many suppliers all based on a historic Island off Cork, Ireland.

The numbers

The event was fully carbon tracked including logistics, waste, energy use, staff travel & accommodation and catering.